TECNO Makes its Mark on the High-End Smartphone Market with the Launch of its Flagship PHANTOM X2 Series
The MediaTek Dimensity 9000-powered, two-model series includes the world’s first smartphone to feature a retractable portrait lens comparable to a professional camera and delivers an exceptional user experience.
LAHORE ( Web News )
TECNO’s premium sub-brand, PHANTOM, today launched its new flagship PHANTOM X2 Series, including the world’s first smartphone to feature a retractable portrait lens comparable to a professional camera. Unveiled at the TECNO Flagship Product Launch 2022 event in Dubai, the PHANTOM X2 Series, which comprises PHANTOM X2 Pro 5G and PHANTOM X2 5G, marks the brand’s bold entrance into the high-end global smartphone market with a host of groundbreaking features and outstanding performance.
With a 65mm focal length, 2.5x optical zoom retractable portrait lens, the PHANTOM X2 Pro 5G revolutionizes image-making in the smartphone industry. The innovative lens empowers users to capture portraits comparable to professional camera shots with just a pocket-sized device. Available in an Eco-Friendly Edition featuring a pioneering microfiber back cover made from recycled plastics, the X2 Pro 5G also raises the bar for sustainable design in the industry.
A milestone in the brand’s premium product offering, both the PHANTOM X2 Pro 5G and the PHANTOM X2 5G are powered by MediaTek’s Dimensity 9000 4nm 5G chip. The series also features a unique unibody double-curved build and a 3.5D lunar crater design in three mysterious, space-inspired colors, resulting in an eye-catching look and a comfortable feel.
The PHANTOM X2 Series revolutionizes the premium smartphone experience
Speaking at the official global launch of the PHANTOM X2 Series in Dubai, Jack Guo, General Manager of TECNO said: “TECNO has always been pushing to uncover the latest and best premium technologies. As PHANTOM’s new flagship smartphone, the PHANTOM X2 Series brings the PHANTOM brand to the high-end market with a pioneering spirit of innovation, inside and out.
Not only does the new series deliver world-leading technologies like the retractable portrait lens, but it also reflects the brand’s solicitude for environmental issues with the eco-friendly edition’s recycled back cover. Following the successes of the original PHANTOM X smartphone, the PHANTOM X2 Series takes premium experience to even greater heights.”
A World-First Portrait Lens Sets an Incredible New Standard
PHANTOM X2 Pro 5G is the world’s first smartphone to feature a retractable portrait lens comparable to a professional camera.
The highlight of the PHANTOM X2 Pro 5G’s four exceptional cameras is the innovative retractable portrait lens, a technological breakthrough that lowers the threshold for “studio-like” portrait photography. While its retractable nature ensures the phone remains slim and light, the 65mm lens’ 2.5x optical zoom, large F1.49 aperture and shallow 18.9cm depth of field create a stunningly pure optical bokeh for breathtaking portraiture, as showcased in a series of portraits captured by professional photographer, Rankin, whose portfolio ranges from portraiture to documentary. He has shot The Rolling Stones, David Bowie, Kate Moss, Kendall Jenner, and The Queen to name only a few. Rankin also consulted on the development of a set of “Master Filters” for the PHANTOM X2 Series, the PHANTOM X2 Pro 5G’s ingenious lens re-imagines what’s possible with a pocket-sized smartphone camera. A powerful 50MP main camera with a 1/1.3” sensor and a Super Night mode also enable spectacular night imaging.
Portrait by Rankin, shot using the PHANTOM X2 Pro 5G
The PHANTOM X2 5G also boasts incredible imaging capabilities, including its 64MP main camera with a state-of-the-art RGBW sensor and 5P+1G lens. In addition, the PHANTOM X2 Series features a range of self-developed beautification settings to give users even greater freedom when shooting and editing.
Pioneering Back Cover Made From Recycled Material
The PHANTOM X2 Series includes the PHANTOM X2 Pro 5G Eco-Friendly Edition. This special edition features a pioneering environmentally friendly back cover, constructed by recycling materials recovered from the ocean. Over a complex, multiple-stage process, the waste materials are transformed into microfibers and then woven to form a strong, durable material which is used to create the cover. The Eco-Friendly Edition, which has been nominated for and received prestigious international design awards, including the LOOP Design Awards, has a striking Mars Orange design representing the stark landscapes of the Red Planet and reminding us all of the importance of looking after the earth and its oceans.
In total, each Eco-Friendly Edition back cover contains 14.4% recycled material. Compared with virgin plastics, the use of recycled materials to manufacture the back covers reduces carbon emissions by approximately 38%, with each individual cover producing an estimated 2.4g fewer emissions on average. PHANTOM hopes its commitment to environmental protection will encourage more consumers worldwide to embrace sustainable lifestyles.